Best Practices articles

98%

Open rate vs 20% email

Polls close in 2 hours. Find your polling place

Best PracticesPolitics

The Political Campaign's Secret Weapon Is Already in Your Pocket

SkincareFragranceVeganGiftingVIPCart

How SMS Marketing Builds Better Customer Profiles with First- and Zero-Party Data

Messages

Hey! 20% off this weekend only

Not Delivered

Why Sending Marketing Texts From Your Phone Is Quietly Failing You

SMS

Push

The Modern Marketing Paradox: When More Channels Cause Audience Fragmentation

9:42 PM, paused

Managing Quiet Hours: Sending Text Marketing Messages & State Specific Requirements

Replies by hour

SMS Testing Is Good. Learning From Your Audience Is Better.

Best PracticesTechnologyCompany News

Live1,248 replies

Which city should we visit next?

Austin46%

Brooklyn31%

Nashville23%

Hey Sarah! Your front-row pre-sale opens at 10am

Delivered

Personalization at Scale: How the Right Message at the Right Time Builds Fandom

What “Good” SMS List Growth Looks Like and How to Get There

Connect

The Brand Relationship Layer You’ve Been Missing

Best PracticesConsumer Brands

Quick one, what should we make next?

Bring back the lemon one

On it. Saving you a case 🍋

The CPG Marketing Imperative: Why CPG Brands Need Smart Direct Consumer Connection Now

Quick one, what should we make next?

Bring back the lemon one

On it. Saving you a case 🍋

Conversational SMS Marketing: Turning Bulk Messages Into Two-Way Conversations

Best PracticesTrends & InsightsSports

Community

Pre-sale opens at noon, you're in early

🔥 see you there

Why SMS Is the Missing Play in Your Fan Engagement Strategy

Live Event Marketing: How Venues Drive Ticket Sales and Gain Audience Insights with SMS

Best PracticesEntertainment

Community

New set Thursday. Want first dibs on tix?

Delivered

How Comedy Pros Keep the Crowd Engaged After the Show

Best PracticesManufacturing

From Booth Traffic to Long-Term Growth: How Manufacturers Use SMS to Win at Trade Shows

Best PracticesCompliance & Regulations

Quiet hours

WhatsApp Opt-Ins: Requirements, Risks, and Recommended Approaches

Messages

Community9:41 AM

Boil water notice lifted in your area. Tap reply for details.

Best PracticesPolitics

Why Texting May Be the Most Underrated Tool in Public Service

Audience mix

Know Who You're Texting: Audience Data and Segmentation Strategies

3.4×

Repeat orders

How Text Marketing Converts Holiday Traffic into Year-Round Loyalty

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Blocked Messages and How To Retrieve Them

Trends 2026

SMS Marketing Review: 2025 Recap and 2026 Trends

Best PracticesPoliticsRetail+5

2026 SMS Calendar: Holidays, Key Dates & Text Marketing Tips

Best PracticesTechnologyProduct News

Timely, Personalized Follow-Ups Can Double or Triple Your Campaign Conversion Rates

Best PracticesTechnologyRetail+2

SMSActive

Boost Team Engagement & Internal Communications with Text Alerts

Best PracticesRestaurants

Community

Tonight's special: short rib gnocchi. Save your table 🍝

Delivered

Text Marketing Transforms Guest Engagement in the Restaurant Industry

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Best PracticesProduct News

Expand Customer Conversations with Joined a Subcommunity Flow

Muted

Push Notifications Are Getting Muted: Here’s What to Do Instead

Best PracticesTechnologyProduct News

Quick one, what should we make next?

Bring back the lemon one

On it. Saving you a case 🍋

Mastering Two-Way Conversations: Unleashing Personalization with Branching Logic in Flows

Data-Driven Marketing: Smart Text Wins Over Social Media Guesswork

Best PracticesManufacturing

SMSActive

Why Manufacturers Are Turning to SMS for Value Chain Alignment

Best PracticesTechnologyProduct News

Flows

The Community Summer of Flows

5×

Lifetime value lift

Customer Retention with Text: Why SMS Is Your Secret to Keeping Customers Coming Back

4.1×

BFCM revenue per send

How to Turn Black Friday & Cyber Monday Texts into Real Relationships (and Revenue)

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SMS Automation Made Simple: How to Send Automated Texts That Drive Engagement & Results

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Personalized SMS Marketing Made Simple: Community Texting Strategies That Scale

Unlock Audience Growth: 4 Ways Creators Are Winning with Text Message Marketing

Best PracticesTechnologyTrends & Insights+1

SB 140

[UPDATED] What the New Texas SB 140 Expansion to SMS/MMS Means for Your Marketing Efforts

Must-haves

9 Key Functionalities to look for in your messaging engagement platform

Add a "Text" Button to Your Instagram Profile

Auto opt-in confirmation

How Community.com Ensures TCPA Compliance and Builds Trust with Customers

Messages

Community9:41 AM

Read 9:42 AM

How Do I Know If My Text Message Was Read?

Quick & Easy SMS Wins for Black Friday & Cyber Monday

Reasons inside

Top 5 Reasons to Use SMS Marketing

Understand Customer Value and How to Maximize ROI

SMS

Best Practices

What Is SMS Text Messaging & How Do I Use It?

Best Practices for SMS Marketing: 4 Do's & Don'ts

Turn Realized Value into Real Growth: How Community Helps You Win After the Sale