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CASE STUDIES

Madhappy Launches Local Optimist Hotline

Overview

 

Lifestyle fashion label Madhappy is using their clothing to make the world a more optimistic place. They’re also one of the earliest Leaders on Community. 

 

In July of 2020, Madhappy released a new collection featuring their unique 10-digit Community number. Then they converted the number into a Local Optimist Hotline, creating a safe space for their members to talk freely about mental health while also providing resources for support. 

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